HANNAH EPPLING

In my final semester as a student at UGA, I took an Advertising & PR Campaigns course. I, along with a team of 5 other peers, were given a client and assigned to create a marketing strategy and campaign for this client.

My team and I worked with Hannah Eppling, a theater professional and business entrepreneur, based in Athens, GA. Throughout the course of the semester, we aided Hannah in building out the HANNAH EPPLING brand, a company that specializes in team-building and improv workshops for organizations and business professionals. We created a brand guide, website, social media accounts, social media content, press releases, photo albums, a variety of professional documents, and best practices guides detailing how to make the most of the previously mentioned tools.

It was truly such a joy to work with Hannah and gain real-world experience within the advertising and public relations industry.

Below you will find a handful of our deliverables from this project.

BRANDING GUIDE